Get Your Emails Opened The Telemundo Way

Don’t get too happy. This is not a love letter to Bollywood. As a matter of fact… I freaking hate Telemundo. Yes, I said it. I HATE TELEMUNDO! But… as much as I hate it, there are simple lessons to learn from Telemundo’s seemingly aggressive grip on the eyes of housewives, and women all over Read more about Get Your Emails Opened The Telemundo Way[…]

content marketing strategy

The 4 Questions of Content Marketing Strategy

Times have changed. Back in the day, companies just needed to buy an advertisement slot close to that NTA 9 ‘o’ clock news and voila, instant customer acquisition. Or they could advertise on Rhythm 93.7 and easily create awareness around their product, get sales, etc. Today, any business that wants to create brand awareness and Read more about The 4 Questions of Content Marketing Strategy[…]

creating an online marketing strategy

The Sharp Guy Guide To Creating An Online Marketing Strategy

It’s been a while I did this… I’ve wanted to retire the whole Sharp Guy Guide thing, but then someone hit me up and asked: “Tomi, how will you help me grow my business?” And of course, when I read that, I knew I had to revisit the Sharp Guy Guides. I know, she asked Read more about The Sharp Guy Guide To Creating An Online Marketing Strategy[…]

No “One Size Fits All”: Why Marketing Is Like Chyking A Babe

Don’t look at me like that. If you are Nigerian, you most definitely know what I’m talking about. Maybe you’re even a master/mistress at it sef. Picture this: There’s this babe you like. Maybe you saw her at a party, or in a club, or in church. The location is irrelevant. You like her… that’s Read more about No “One Size Fits All”: Why Marketing Is Like Chyking A Babe[…]

Why Your Business Needs Social Media Like You Need Oxygen

First of all, let me just say this: If your business is not on social media in 2017, you’re on a…. … long thing! You might be thinking I’m just being dramatic, so let me explain: Go into any gathering full of people, of all ages. Look around the room. Can you see what most Read more about Why Your Business Needs Social Media Like You Need Oxygen[…]

get over 100 facebook page likes in just 12 hours

How To Get Over 100 Facebook Page Likes In 12 Hours With Just N1,000 (And Then Double It!)

Yes, I know. To a few, the headline seems a bit ridiculous and you might be thinking: “100 Facebook likes in 12 hours with just N1,000? Tomi, why you dey lie?” Well, here’s a pic that might change your mind: I started that promotion in the morning yesterday and by 9pm, I had gotten 116 Read more about How To Get Over 100 Facebook Page Likes In 12 Hours With Just N1,000 (And Then Double It!)[…]

10 important social media marketing lessons for entrepreneurs

10 Important Social Media Marketing Lessons For Entrepreneurs

Today, there will be no senrenre or intro. I’m just going to go right into this one… NOT! You know I always have to give y’all an intro, or in this case, a story: Yesterday, I was teaching on the Digital Hustle Whatsapp Group about social media. I got some interesting comments and questions and Read more about 10 Important Social Media Marketing Lessons For Entrepreneurs[…]

A Night At The Bank, Everybody Judges A Book By Its Cover And What That Means For Your Business

We all know that tired old line. It should be obvious from the headline, but for the sake of those that don’t know, this is the line: “Don’t judge a book by its cover.” You’ve heard it countless times. Your parents, sunday school teachers, pastors and imams probably told you that. Nollywood has even codedly Read more about A Night At The Bank, Everybody Judges A Book By Its Cover And What That Means For Your Business[…]

Too Much Senrenre About SEO and Why Google Is Not Your Friend

Someone once said: “Don’t put all your eggs in one basket.” Whoever that person is, he or she deserves a high five of life. There’s been so much “senrenre” about SEO – keyword research, H1 tags, getting backlinks etcetera shmetcetera. And rightly so. But it seems too many bloggers focus solely on SEO and forget Read more about Too Much Senrenre About SEO and Why Google Is Not Your Friend[…]

important online marketing skills

9 Important Online Marketing Skills Every Online Marketer Needs To Know

Ahhh… online marketing. I know… I know… some people like to “package” it up and call it digital marketing, but the fact is this: Digital marketing = Online marketing Plain simple. They are one and the same thing. Sure, they’re split into various categories from content marketing to social media, but they’re all the same Read more about 9 Important Online Marketing Skills Every Online Marketer Needs To Know[…]