Don’t get fooled by the title.
Yes, I’m successful, but not in the least bit “wildly”.
Well, not yet anyway.
But it doesn’t take a successful (or smart or insert positive affirming adjective here) person to figure out that there’s a difference between the successful and the unsuccessful.
And we’re defining success today in the area of finances, business and generally hustle.
If you’ve read Rich Dad, Poor Dad by Robert Kiyosaki, you prolly already know this:
The poor buy liabilities, the rich buy assets.
The poor live above their means, etcetera shmetcetera.
Like I said, you already know this.
Everybody works, some harder than others, but everybody works. So why are some people more successful?
We’ll get to that.
But first, let me tell you a story about how I found myself at a network marketing seminar.
Yes, for those of you who know me personally, you’re probably thinking:
” A network marketing seminar? Nahh, Tomi can’t be caught dead there.”
My people, it happened o. Like play like play.
So at a time, a friend of mine was distributing questionnaires for the campaign, and you know how I am na. Anything about making money doing what you love catches my eye and makes me forget about food.
“Own my life?”
Those words rang (gbagaun) in my head.
“That’s my shii”, I thought to myself.
So I filled the questionnaire with immediate alacrity.
That was about a week ago.
Days passed. I figured well, maybe they were just doing a survey before they launched the campaign.
2 days ago, I get a call.
The person on the other end introduced himself, talked about my questionnaire, seemed to be really interested in the fact that I was interested in launching an internet marketing business (Yes, I am, plus web development… shhh) and listened to me as I told him about the book I was writing.
Aside: If you don’t know what I’m talking about, you’re on a…. well… make we leave am like that. I just released an essential guide that shows you the exact steps to follow to set up your online business… in one weekend! Yes, it really does. You can get it by following this link- Don’t Dull. You Can Set Up Your Own Online Business In One Weekend.
Okay, enough marketing.
Back to my story.
Basically, the dude let me believe that the answers I seek would be found at that seminar. He asked if I would prefer to come the next day or during the weekend.
Of course I picked the next day.
After the call I was ginjahd!
In my mind, I was one step closer to achieving my goals.
Couldn’t wait for the following day. And then yesterday came, and I was super-excited. Just suffering through Consultant Ward Rounds watching the time and waiting.
I got to the venue 15 mins before the meeting was scheduled to start. (Trust me, over here in Nigeria, that is super early!)
I was fiddling with my ebook, when a man walked in with so much confidence (or ego), I swear the room practically expanded to accumulate it.
Dressed in some skinny pants, oxford white shirt, one custom made blazer and a big ass chain that made you realize…
This guy na konfamd Igbo man!!
(No offence, but offence, my Igbo friends)
Anyway, he starts practically ordering everybody to fill the empty seats.
“If there is an empty seat in front of you, come forward and fill it.”
He was motioning at certain chairs and practically commanding people to fill them.
I didn’t really need much commanding. I walked straight to the front seat like this was the biggest opportunity of my life!
Somewhere in my head, I think Eminem’s words from “Lose Yourself” were playing.
“If you had one shot, and one opportunity to seize everything you’ve ever wanted, in one moment, would you capture it or just let it slip?”
No way in hell I was going to let it slip.
Or so I thought.
So the dude in the skinny pants, blazer, white shirt and expensive dog chain starts giving more orders:
“Switch off your phone, or put it on silent… If your phone is china, please switch it off and remove the battery… If your phone rings, we will walk you out… If your neighbour’s phone rings, we will walk the both of you out.”
He gave us a bit of a speech, which was really motivational, and I was at the edge of my seat, hanging on every word.
At some point the dude made a claim that he earns about N1 million every 2 weeks.
I heard that and I was like:
“Okayyyy, I really want to know what this is about.”
He introduces the main speaker, and well, this guyyyyy… he took it away and murdered it, dropping knowledge after knowledge till he dropped the secret that inspired this post, and he just kept on going and going.
After close to an hour of him challenging us to quit thinking like employees and slaves…
…and at a point that I was thinking he could do no wrong…
…he drops into salesman mode and starts telling us about how to make money by joining the network, using quote unquote healthy products they were offering, getting people to fill questionnaires and earning when people we invited join the network, and when people join under them, and so on and so forth.
At that point, he’d lost me.
Before I tell you what I learnt, let me just state that I’m not trying to knock anybody’s hustle or anything. Almost everybody who has jammed about business with me knows that I don’t like network marketing, just like I don’t like udara (What? Yes, I really don’t like udara).
So while it might be a great opportunity for some people, I personally don’t like it, and with good reason.
One, I believe your business should be around something you are passionate about. I’m not passionate about network marketing.
Two, it is predicated on you going out publicizing the product of a company you haven’t created, and I think that’s just a glorified and “freelance”-ified marketing rep job.
It doesn’t matter whether you only use questionnaires or whatever, it’s still the same thing and you’re still working for a company you don’t own.
Three, I think if you really want to do network marketing, rather than work for a company you don’t own and be a bottom feeder, why not create the network yourself?
I could go on and on, but yeahh network marketing is not my thing.
If you’re passionate about it though, it is very lucrative in Naija right now. I mean, with the current economic climate, and our large and ever growing population of desperadoes, you have a high chance of success.
I’m grateful for one thing though.
I didn’t find what I was expecting to find at the seminar, but I may have found what I have been looking for.
Okay, so at one point during his rant, the second speaker was talking about principles of financial freedom and he said:
‘You make a living by what you do… but you attain financial freedom by building a system that will eventually work for you. Do you know how Linda Ikeji makes money? Maybe Tuface and P-square are fighting and it’s actually their wives that caused the problem… She writes about that and then all of us Nigerians, we rush the page and start reading. Then GTBank sees this and calls and says, “Linda, can we pay you N10,000 to put our ad on your site?” And then Linda is like, “No, let’s do it like this, for every person that clicks your ad, pay me N5.” Now, with the huge amount of people that visit her site, imagine in one day, 500,000 people visit her site.. how much is that?’
Let’s stop there.
My point is this- There are two ways to make real money.
- Work hard- Which means basically kill yourself and work your ass off trying to earn big money at the end of each month.
- Work smart- Build a system that pays you money regularly, and keeps paying.
I recently read a quote from @femiskyrock : ” I cannot afford being paid only 12 times in 365 days!! That’s an error. #error404 #402 #504.”
While the unsuccessful are just grabbing at whatever will bring them big cash right now and once every month, the wildly successful are taking the time to focus and build a system that will generate money for them continually, while they’re awake, while they’re asleep, whether they’re working or not.
Christian Grey, from the movie, 50 Shades Darker said: “I make $24,000 every 15 minutes.”
That’s the kinda level I wanna be at, and I’m sure if you’re reading this right now, you do too.
So the moral of this long story is this:
“Stop chasing after dollars now; invest in and create a system that will pay you millions of dollars.”
It’s all about the system.
Now, back to my hustle.
Author: Tomi Joshua
Tomi is a case.
A bit brash, at first blush. But ultimately, he means well. There are very few things he won’t say or do in the presence of tolerant company (especially when it could make for a good story later).
Tomi is a Doctor, writer, certified inbound marketer (Shout Out to HubSpot), Digital Hustler, and online business addict.
He is most likely to be found dancing to the beat of his own drum, even in accapella.